Channel Role Parliament felt odd at first, yet the motion format stopped our weekly shouting match about who owns mid-funnel.
Kai · Media buyer
Omnichannel planning
Channel Role Parliament
Facilitate a parliamentary-style forum to settle channel roles when budgets collide.
A facilitation-heavy sprint where marketing, CRM, and brand leads argue motions using evidence packets. Coaches model neutral chairing so participants can reuse the format internally when tensions spike each quarter.
Logistics
- 2 weeks · intensive onsite day + online
- Intensive hybrid
- Skill focus: Advanced
- Certificate: Not included
- Tuition (informational): ₩690,000
Responsible instructor
Haneul Byeon
Curriculum strategist focused on retail and subscription journeys across APAC.
What is inside
- Motion templates for budget, creative, and measurement disputes
- Evidence packet structure with max five slides
- Timer scripts and cooling-off phrases for heated moments
- Neutral chairing checklist borrowed from civic forums
- Debrief prompts for leadership summaries
- Office hours with curriculum strategist on tailoring motions
- Recording consent guidelines for internal reuse
Outcomes you can evidence
- Run a two-hour parliament on a live dispute from your org
- Publish leadership summary with agreed next steps
- Leave with three motion templates ready for QBRs
FAQ
Yes, but we cannot guarantee outcomes—only better structure for debates.